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Nairobi — Kenya has been elected to chair the United Nations World Tourism Group’s (UNWTO) Committee on Tourism and Competitiveness, solidifying its place as a frontrunner within the world tourism trade.

The announcement was made on the first assembly of the committee held on the UNWTO headquarters in Madrid, Spain.

The Ministry of Tourism stated that Kenya gained the place after two rounds of voting, defeating robust bids from Thailand and Malta.

Tourism Cupboard Secretary Alfred Mutua termed the election an historic second for the nation because it places Kenya able of resolution making in issues that have an effect on tourism throughout the globe.

“This vote demonstrates the arrogance that UNWTO member states have in Kenya’s management and skill to steer the group’s agenda on tourism competitiveness,” Mutua stated.

He added that tourism is a key pillar of the Kenyan financial system, noting that chairing the committee would enable synergy with different UNWTO members in shaping coverage, constructing partnerships, and selling finest practices in tourism.

“We will champion initiatives that can assist in the creation of jobs, defending of the planet in addition to driving inclusive progress that may be felt and be impactful inside communities,” he added.

UNWTO Government Director, Particular Consultant to the United Nations in Geneva, Zoritsa Urosevic congratulated Kenya on securing the chair place acknowledging Kenya’s achievements within the tourism sector.

She expressed confidence within the nation’s skill to guide the Committee successfully.

“I commend Kenya for its dedication to sustainable tourism growth. As one of many vital tourism economies in Africa, Kenya will carry useful expertise and experience that can lead the Committee’s work in enhancing competitiveness and accountable tourism throughout UNWTO member international locations,” Urosevic stated.

The Tourism Ministry had appointed Wausi Walya, Public Relations and Company Communications Supervisor on the Kenya Tourism Board to guide the pitch for Kenya because the designated technical officer and appointed focal individual for the technical committee by the Ministry.

Kenya’s profitable bid was anchored on its tourism competitiveness pillars similar to vacation spot advertising, diversified tourism choices, sustainable tourism practices, cultural and pure heritage, coaching, and abilities growth applications in addition to improvements and know-how amongst different strengths.

The nation’s infrastructural growth strides in areas of roads, airports and hospitality services have been additionally highlighted as key enablers which have unlocked progress potential for the sector.

The UNWTO Committee on Tourism and Competitiveness acts as a platform for cooperation between Member States to reinforce the competitiveness of their providing, promote innovation, and make sure the sustainable progress of tourism worldwide.

Kenya takes over the chairmanship for 3 years and can maintain the place between 2024 and 2027.